Swiftly recently came out of their Series A with $10 million thanks to funding from VIA ID, Renewal Funds, Aster Capital, and Wind Capital. Swiftly helps cities to organize transit activities through course and schedule optimization. Additionally the software provides real-time passenger data that can “predict when the bus will arrive in a way that is much more accurate than the current system,” according to Swiftly CEO, Jonny Simkin. He says, “It’s one thing to tell someone their bus is ten minutes delayed, but if we can get to the root of the problem, it’s better for the city and stimulates the economy”. With sufficient funding, they hope to reach hundreds of cities in the U.S and around the world.
The software processes past data to reevaluate course planning. This resulted in one city setting up procedures to turn traffic lights green if a bus is behind schedule. Right now Swiftly operates with more than 50 cities and 2,500 transit businesses around the country – influencing the experiences of over a billion passengers each year.
“Public transit is very important to our communities and cities and it’s something that needs to be more efficient,” says Simkin. “Public transit is this extensive piece of the community and (is) there to serve everyone but often times those tools fall short.”
Never heard of Swiftly before?
The software is designed to be a hidden element aiding local transportation firms to improve fleet management. Swiftly clientele are typically transit agencies or city departments of transportation.
Travelers encounter Swiftly when they use Google Maps in search of optimal travel routes or when they use a city’s particular transit service. San Jose’s Santa Clara Valley Transportation Authority is among Swiftly’s customers. Their Chief Information Officer, Gary Miskell, says that the service is one of their early revolutionary partners.
“With Swiftly’s innovative product development, VTA has been able to improve our real time information accuracy and provide cutting edge data to our planning and operations staff thus improving our transit system performance,” stated Miskell.